Raising the Bar: Heritage, Craft & Next-Gen Innovation
Discover how tradition, creativity, and new consumer trends are powering growth in the global wine and spirits industry.
The global alcoholic beverages market is set for major expansion, rising from $2,413.8 billion in 2024 to $3,866.1 billion by 2032 at a 6.04% CAGR. Asia-Pacific is emerging as a powerful growth engine, led by India’s booming premium liquor segment, which recorded 32% CAGR growth between 2019 and 2024, alongside China, Japan, and South Korea’s rising demand for aged whiskies, craft beers, and fine wines.
At FHA 2027, visitors can explore products and innovations across the evolving Wine & Spirits landscape. The segment creates opportunities to discover new concepts, connect with brands and industry players, and understand the trends influencing beverage markets across Asia and beyond.
Wine & Spirits Sectors to Explore
Explore products, concepts, an category developments shaping the evolving wine & spirits market.
Premium & Heritage Beverages
Explore products and concepts shaped by provenance, craftsmanship, ageing, and premium positioning.
Craft & Artisanal Beverages
Discover developments from smaller producers and emerging brands experimenting with distinctive ingredients, techniques, and regional influences.
Low- & No-Alcohol Innovation
Explore how brands are responding to changing drinking occasions with lower-alcohol and alcohol-free beverage concepts.
Regional & Contemporary Flavours
Discover products and innovations influenced by local ingredients, regional drinking cultures, and changing consumer tastes.
Sustainable & Responsible Production
Explore how producers and wine and spirits suppliers are approaching areas such as sourcing, packaging, traceability, and more resource-conscious production.
Curious about what’s next behind the bar?
Discover emerging flavours, drinking occasions and concepts influencing the future of the drinks industry.
Why Explore Wine & Spirits at FHA?
Discover Products & Market Trends
Explore products, innovations, and market developments shaping established and emerging beverage categories.
Connect Across the Value Chain
Meet brands, producers, importers, distributors, exporters, and wine and spirits suppliers from regional and international markets.
Compare & Explore in Person
Discuss product positioning, commercial requirements, and potential sourcing opportunities directly with participating industry players.
Wine & Spirits Trends & Insights
Frequently Asked Questions
Who should visit the Wine & Spirits segment at FHA?
The segment is relevant to buyers and decision-makers across hospitality, retail, import, distribution, foodservice, and procurement who want to explore beverage trends and business opportunities.
What can visitors explore in the Wine & Spirits segment?
Visitors can explore products, innovations, and market developments across premium, craft, contemporary, and alternative beverage formats.
Can buyers connect with wine and spirits suppliers at FHA?
Yes. FHA provides opportunities to connect with wine and spirits suppliers alongside brands, producers, importers, distributors, and other industry players. Visitors can check the latest exhibitor list closer to the show.
How can I find participating wine and spirits companies before FHA 2027?
Closer to the show, visitors can browse the latest exhibitor list and event resources to shortlist companies they may wish to connect with onsite.
How can my company exhibit in the Wine & Spirits segment?
Companies interested in showcasing relevant products or brands can submit an enquiry through the Book a Stand form.
What other F&B categories can I explore alongside Wine & Spirits?
FHA brings together multiple F&B segments under one roof. Visitors can browse the full show segments to plan a broader sourcing and discovery journey.