FHA-Food & Beverage 2025 is a really great platform to showcase the best of what Australia has to offer and really what we're looking to do is connect as many of these businesses with the buyers that we've recruited from the region. We've recruited over 300 buyers from Southeast Asia and further that are going to be able to connect with our Australian premium producers.

Building on last year’s success, we aim to reach an even wider audience with this year’s edition. FHA–Food & Beverage 2025 is one of the most significant shows in the region, and participating in it elevates our brand on the international stage. Whether it's local sourcing or global procurement, this event is a key highlight for us—especially when it comes to staying ahead of global trends.

It has been a very interesting show at FHA-Food & Beverage 2025. Certainly a show that helps us to connect with industry buyers and distributors which is our target audience. Being here not only allows us to explore what’s happening across the market, but also helps us stay ahead of emerging trends so we can better serve our customers. Without FHA, we risk losing visibility, as this is where we truly engage with key buyers, importers, and distributors.

This is our first time attending FHA–Food & Beverage 2025 in Singapore. We chose to participate this year as we’re looking to expand our range of imported products. We also see this show as a great opportunity to explore new concepts and ideas that could shape the future of our food business.

FHA is the biggest trade show in Asia, which is why it’s crucial for us to be here. It’s an opportunity to connect with our distributors and partners from all around the region. It is also a great occasion to meet our customers and ensure they can experience all our different innovations, not only for Valrhona but for the other brands as well.

FHA is the most relevant show in the Asia Pacific region, so it is very important for our brands. Not only is it an opportunity to access the Singapore market, but it also serves as a way to reach another market. We have seen visitors, distributors, importers, and manufacturers from various countries, which is also of interest to Spanish companies.

This year, we’re seeing an influx of visitors not only locally but from across the region. We have always received excellent support from FHA-HoReCa, and now, with the system becoming more digital and offering options for pre-event meetings, it’s even more effective. It’s the ideal venue and event to connect and drive growth. I believe FHA has evolved into a global event, fueled by trend-setting influences from Asia.

Great experience to connect with this part of the world from an EMEA point of view. It was great to meet many manufacturing partners to have meaningful discussions and extend further collaborations.